Peter Taunton founded Snap Fitness in 2003 with one location. Today there are 2,500 Snap Fitness franchises in 26 countries.
Peter didn’t stop there in recent years, he has acquired and founded several brands to round out the consumer-fitness experience. Together with the Snap Fitness brand they comprise the world’s largest wellness franchise organization, serving 165 million workouts and counting. In January of 2019 Peter announced that he was stepping down as chief executive of the Snap Fitness workout chain and its parent company, Lift Brands. Today he is focused on his charitable work and also mentors up and coming entrepreneurs.
In this episode I share 5 things I learned from Peter about starting and scaling a global franchise